$1.39 is Taco Bell's posted price for the Cheesy Roll Up, the cheapest row in the specialties section.
The Taco Bell Cheesy Roll Up price is $1.39, and the company repeats that figure on three of its own pages, with 170 Cal alongside it. Nothing else in the specialties section is posted lower. Published prices recorded in August 2026 read $1.00, $1.29 and $1.49, which puts the company's own number above the middle of that band and inside its upper half. Three company pages carry it.
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What you need
5 itemsCheesy Roll Up price and calories
| Item | Typical price | Price range | Calories |
|---|---|---|---|
| Cheesy Roll Up | $1.39 official | $1.00 – $1.49 | 170 Cal |
If something goes wrong
Cheesy Roll Up costs more than a dollar now
- Cause
- A $1.00 reading was recorded in August 2026 and sits at the bottom of the band. The company's own posted figure that month was $1.39, and the other two readings came in at $1.29 and $1.49, so the dollar price is the outlier rather than the norm.
- Fix
- Budget on $1.39 and treat $1.00 as historic or local. Where a restaurant still shows it, the saving is 39 cents on an item that costs less than most drinks.
Is the Cheesy Roll Up on the value menu?
- Cause
- It appeared on Taco Bell's value menu page, its specialties page and its best-sellers page on 19 August 2026, at $1.39 on each. Three separate company pages carrying one price is the strongest first-party corroboration on this menu.
- Fix
- Look for it on the value page in the app. Where the value tier has been reshuffled, the item usually remains under specialties at the same figure.
How many calories are in a Cheesy Roll Up?
- Cause
- 170, published by Taco Bell. That is the same count the company gives a Crunchy Taco, and the lowest calorie figure in the specialties section.
- Fix
- Use it as the lightest way onto this menu. Two of them cost $2.78 and carry 340 calories, still under the price and count of most single specialties.
A dollar thirty-nine, confirmed three times over
Cheap items usually carry the worst evidence, because nobody bothers to list them. This one inverts that. Taco Bell prints $1.39 on its specialties page, its value menu page and its best-sellers page, all read on 19 August 2026, which is more first-party corroboration than the Crunchwrap Supreme gets and considerably more than the Chalupa Supreme gets.
Outside the company the readings run $1.00, $1.29 and $1.49. The band is 49 cents wide in percentage terms and trivial in cash, which is the point the percentages usually miss: a 49 percent spread on this row is worth less than a dime and a half on either side of the middle. The company's $1.39 sits between the two upper readings.
What's in it
A warm flour tortilla rolled around melted three-cheese blend. That is the whole specification, and it is why the item costs what it does. Taco Bell publishes 170 Cal for it, the lowest count in the section, and publishes nothing else: fat, sodium, carbohydrate and protein are unreadable across this entire menu because the company's nutrition panel returns nothing to an automated fetch.
Is it worth it
At about 122 calories a dollar the Cheesy Roll Up sits third in the section on that measure, behind the 3 Cheese Chicken Flatbread Melt at 134 and Large Nacho Fries at 129. For a row costing under a dollar and a half that is a strong showing, and it beats every item in the section priced above five dollars.
The genuinely cheap comparison is with the burritos, though. A Cheesy Bean and Rice Burrito is posted at $1.49 with 400 Cal, so ten cents more than the roll up buys 230 extra calories and a ratio of 268 a dollar, which is more than double anything in the specialties section. Anyone treating the roll up as the cheapest meaningful thing on the Taco Bell menu should know that row exists.
As a side or a filler the roll up still earns its place, and the price is the best-documented in the section. As a meal it is 170 calories, and no amount of good evidence changes that. Where the roll up is genuinely useful is as the cheapest way to test whether a restaurant is charging near the posted figures at all, since a row this well documented leaves very little room for a surprise.
Cheesy Roll Up at a glance
- Taco Bell price
- $1.39
- Calories
- 170, from Taco Bell
- Typical price
- $1.29
Questions people ask
How much is a Cheesy Roll Up?
$1.39, posted by Taco Bell on three separate company pages and read on 19 August 2026. Published prices recorded that month run $1.00 to $1.49.
Is the Cheesy Roll Up still a dollar?
Not on the company's own figures. $1.39 is what Taco Bell posted in August 2026, with a $1.00 reading surviving at the bottom of the recorded band.
What is the cheapest item in the specialties section?
This one, at $1.39. The 3 Cheese Chicken Flatbread Melt at $2.39 and the Mini Taco Salad at $2.49 are the next two up.
Is this page an official Taco Bell price list?
No. HelpMeLogin is unaffiliated with Taco Bell and issues nothing for it. The $1.39 shown is the company's own posted price, reproduced with its reading date.
Can this site tell me the price at my local Taco Bell?
No. Prices vary by restaurant, as Taco Bell states in its own note, and on this row the recorded figures differ by 49 cents. Check the app with a restaurant selected.